First ever 24-hour gaming channel to launch in UK
Television giants Sky and ITV have collaborated with Ginx TV to launch a dedicated 24-hour gaming channel in the UK & Ireland.
The channel will showcase the best of major eSports tournaments including Turner’s ELEAGUE tournament, FACEIT‘s eSports Championship Series, and Valve’s The International Dota 2.
GINX eSports TV will be available to more than 37 million homes, making it the biggest gaming channel of its kind in the world. The gaming tournaments to be shown on the channel are usually shown online, where they can draw in audiences of more than 70 million viewers.
Michiel Bakker, CEO of Ginx TV LTD. has said:
GINX eSports TV aims to add significant mainstream TV exposure to the fast growing eSports ecosystem. Complementing online streaming, with an entertainment-led approach, the launch on Sky and the rebrand across all our 37 million households allows us to help new audiences discover eSports and hopefully gives core fans a fresh perspective.
You can find GINX eSports TV on Sky channel 470 in the Sports section of the Sky electronic programme guide, from 23 June.